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Preparing for MINExpo International 2008

June 1, 2008
by Heidi Ulrichsen
In: News with 0 Comments

For Marcel Demers, preparing for MINExpo International 2008 is a little like training for the Olympics.

“The show is this September, and we’ve been working at it now for almost a year,” said the Canadian sales manager with Mining Technologies International. “You have to have a good booth layout. It’s got to be well thought out. You’ve got to have the right team as well.”

The show, which takes place every four years, is being held Sept. 22-24 at the Las Vegas Convention Center in Las Vegas, Nevada.

This year’s event will attract upwards of 30,000 people and feature more than 1,200 exhibitors. At 600,000 square feet, the trade floor is 22 per cent bigger than it was at the 2004 show.

“You’re not just focusing on North America with this show. It’s international,” said Demers. “MTI, being an international company, we need to show off our products there. You get all the key people from various companies around the world attending.”

MINExpo, one of the biggest mining trade shows in the world, is sponsored by the National Mining Association, an American trade organization that represents the interests of the country’s mining industry.

“We’re expecting people from all over the world,” said Corey Henry, vice-president of industry communications for the National Mining Association. “A number of countries will have specific pavillions. Canada is one of them, along with Chile, Germany and Australia.”

The show is an excellent opportunity for mining supply and service companies to make contacts and sales, said Henry. The average sale at MINExpo is worth $7 million, he said.

Aside from the trade show, the event will feature 20 instructional sessions offering professional development accreditation covering subjects such as bulk materials handling, surface and underground mining, coal, metal commodities, safety and exploration.

“I think it’s held every four years largely because the industry has decided that’s the best way to do it,” said Henry.

“Instead of having a smaller event annually, I think there’s a preference to have one large event where everyone comes together every four years.”

The Ontario government has already booked space at the show for its own pavillion, said Stephan Poulin, mining sector adviser with the Ministry of Northern Development and Mines.

The provincial government’s display will be within the Canadian pavillion, which is being organized by the Canadian Association of Mining Equipment and Services for Export (CAMESE), Poulin said.

“It’s very preliminary for us right now. We haven’t really confirmed the messaging, who is going to be there, and what exactly the booth is going to look like,” he said. “It will be firmed up in the next month to six weeks.”

Poulin said the province is exhibiting at MINExpo to promote Ontario’s mining supply and service sector, as well as mineral exploration and development opportunities.

“It’s a well attended and extremely large show. There are a lot of attendees and exhibitors. It’s a very, very significant and important show for the industry. Many mining equipment and service companies from Ontario and Northern Ontario will be at the show.”

Sandro Spadafora, general manager and vice-president of Rezplast, said his company is also planning to exhibit at MINExpo.

“International exposure is the biggest thing. It’s basically taking our technology and bringing it to the international market,” he said. “The last event was fantastic for us, actually. We ended up with an American distributor, which is big. After that, our company took off, and it was transformed.”


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